Privacy Policy

Ecommerce Prep Made Affordable

Privacy Policy for Everything by the Book LTD (trading as Complete Prep)


Everything by the Book LTD, trading as Complete Prep (“we,” “us,” or “our”), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you interact with our services, website, or other platforms. By using our services, you agree to the terms of this Privacy Policy.
1. Information We Collect
We may collect the following types of personal information:
Personal Identifiers: Name, email address, phone number, postal address, or other contact details you provide when purchasing products, registering for services, or contacting us.
Transaction Information: Details about purchases, orders, or payments, including payment method information (e.g., credit card details processed via secure third-party payment processors).
Usage Data: Information about how you interact with our website or services, such as IP address, browser type, pages visited, and time spent on our site.
Marketing and Communication Preferences: Your preferences for receiving marketing communications or newsletters.
Other Information: Any additional information you voluntarily provide, such as feedback, survey responses, or inquiries.
2. How We Collect Information
We collect personal information in the following ways:
Directly from You: When you fill out forms, make purchases, sign up for newsletters, or contact us via email, phone, or our website.
Automatically: Through cookies, web beacons, or similar technologies when you visit our website. These tools help us analyze site usage and improve user experience.
From Third Parties: From trusted third-party service providers, such as payment processors or marketing platforms, when you interact with our services through them.
3. How We Use Your Information
We use your personal information for the following purposes:
To Provide Services: To process orders, deliver products, and respond to customer inquiries or support requests.
To Improve Our Services: To analyze usage data and enhance our website, products, or customer experience.
To Communicate: To send order confirmations, respond to inquiries, or provide updates about our services.
For Marketing: To send promotional materials or newsletters, where you have given consent or where permitted by law. You may opt out at any time.
For Legal Compliance: To comply with legal obligations, such as tax reporting or responding to lawful requests from authorities.
4. Legal Basis for Processing
We process your personal information based on the following legal grounds:
Contractual Necessity: To fulfill our contract with you (e.g., processing orders or delivering services).
Consent: Where you have given explicit consent, such as for marketing communications.
Legitimate Interests: For purposes like improving our services, preventing fraud, or maintaining website security, where these interests do not override your rights.
Legal Obligation: To comply with applicable laws or regulations.
5. Sharing Your Information
We may share your personal information with:
Service Providers: Trusted third parties who assist us in operating our business, such as payment processors, delivery companies, or IT providers. These providers are contractually obligated to protect your data.
Legal Authorities: When required by law or to protect our rights, property, or safety, or that of others.
Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.
We do not sell your personal information to third parties for their own marketing purposes.
6. Data Security
We implement appropriate technical and organizational measures to protect your personal information from unauthorized access, loss, or misuse. These include encryption, secure servers, and access controls. However, no system is completely secure, and we cannot guarantee absolute security.
7. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy or as required by law. For example:
Transaction data may be kept for up to 7 years to comply with tax and accounting regulations.
Marketing preferences are retained until you unsubscribe or withdraw consent.
Usage data is typically retained for a shorter period, unless needed for ongoing analytics.
When personal information is no longer needed, we securely delete or anonymize it.
8. Your Rights
Depending on your location, you may have the following rights regarding your personal information:
Access: Request a copy of the personal information we hold about you.
Correction: Request correction of inaccurate or incomplete information.
Deletion: Request deletion of your personal information, subject to legal obligations.
Restriction: Request restriction of processing in certain circumstances.
Data Portability: Request a copy of your data in a structured, commonly used format.
Objection: Object to processing based on legitimate interests, including for marketing purposes.
Withdraw Consent: Withdraw consent at any time, where processing is based on consent.
To exercise these rights, please contact us at the details provided in Section 12. We may need to verify your identity before processing your request.
9. Cookies and Tracking Technologies
Our website uses cookies and similar technologies to enhance your experience, analyze usage, and deliver personalized content. You can manage your cookie preferences through your browser settings or our cookie consent tool. For more details, please see our Cookie Policy (available upon request).
10. International Data Transfers
If you are located outside the UK, your personal information may be transferred to and processed in the UK or other countries where our service providers operate. We ensure appropriate safeguards are in place, such as Standard Contractual Clauses, to protect your data in accordance with applicable laws.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We encourage you to review this policy periodically.
12. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:
Everything by the Book LTD (trading as Complete Prep)
Email: info@completeprep.co.uk
Address: Unit 2-3, Longford Hall Farm, Ashbourne DE6 3DS
If you are not satisfied with our response, you have the right to lodge a complaint with a supervisory authority, such as the UK Information Commissioner’s Office (ICO) at www.ico.org.uk.

Transparency is the key to good governance – Kofi Annan